Section 662
Su Yang smiled and said, "Should you know that Chizhu Red Wine just won the award?"
"Know!"
"I know!"
“I’ve also had it, but it was only 99 yuan, and it tasted pretty good!”
"..."
"It's good to know!" Su Yang said with a smile, "Recently, Chizhu Winery plans to shoot advertisements, and also needs to do brand marketing... I hope that some of you can go to Derong County to learn about the winery and the local area, and help Chizhu Winery. Pearl Winery explores some more meaningful brand stories! ”
The eyes of a group of screenwriters suddenly lit up.
How does this sound like a public trip?
"I have no restrictions on subject matter or form. No matter how you want to express it, whether it is made into an advertisement, a documentary, a short film, a big movie, TV, animation, games, or comics, you can use it as you like. Your imagination... you can also form your own team and work together with other members! ”
Chapter 529 Mr. Su, how many years of financial investment experience do you have?
Chapter 529 Mr. Su, how many years of financial investment experience do you have?
As if he knew what this group of people wanted to do, Su Yang said with a smile: "Let's talk about the ugly things first. After we go there, we have to show some results. Don't always think about being lazy and fishing. Have you ever fished? I'll tell you a little bit. After taking a look at your manuscript, I probably have an idea. ”
Many young screenwriters lowered their heads, a little embarrassed.
Some just laughed.
These young screenwriters know very well the strength of their boss...the boss knows screenwriting well and loves to read scripts!
"There are only five places for collecting styles. After signing up, you will have to go through three days of training!" Su Yang reminded, "The teacher will tell you the brand stories of famous domestic and foreign luxury goods, especially those involving the red wine industry. I hope you will do well." Learn from it!”
To make high-end luxury goods, in addition to quality and craftsmanship, you definitely need to tell a story.
Domestic luxury brands are relatively rare, and some are simply cutting leeks!
Whether it’s trendy brands, national brands, or from Guzidian... most of what is left behind after a gust of wind is a mess.
As for the several domestic liquor brands that are similar to luxury goods, they are difficult to copy.
Chizhu Winery does not have such opportunities and conditions of the times, so it can only start from scratch slowly.
A young female screenwriter said disappointedly: "There are only five!"
"We can't let you all run over!" Su Yang didn't care about their complaints. "If the script is good enough, you can also get a bonus of 100,000, and it will be considered as passing this year's year-end assessment. I suggest those who are interested in wine , Those who can endure loneliness will pass by.”
These writers and screenwriters must have been tested.
Even though they have good talents, they are also in the right industry.
But whether the talent can be realized and whether it can bring benefits to the company is another matter.
It's impossible for Su Yang to raise someone idle!
"Okay boss!"
In less than ten minutes, Su Yang ended the meeting.
After the writers dispersed, he started chatting with Lin Yi.
"Only You in the World" is about to wrap up filming and enter post-production.
At that time, the crew will be given a half-month vacation, followed by the filming of "To That Year of Us".
During her vacation, An Xinlei would go to the island country to work, and when she came back, she would participate in the filming of "To Us That Year".
The short drama "Forty Years Old: Falling in Love with the Domineering President" has been filmed and post-production completed, and will be launched jointly with Spark Media soon.
Several other short drama projects have also been launched, and several other film and television projects invested in are also progressing smoothly.
After listening to Lin Yi's report, Su Yang probably had an idea in his mind!
On Saturday, Fernando and others came to Rongcheng for vacation.
This time Su Yang allowed them to beat the team led by Meng Xiaobing once. Both Fernando and Adrian expressed their happiness... Although Meng Xiaobing was a little depressed, it was not unacceptable.
Su Yang also met Tian Wenhai, a shareholder of Tiansheng Group, whom he met last time, at a gym in Luhu District. The two parties chatted for a while while working out, which was considered to be quite speculative.
On Monday, Su Yang learned about the expansion and acquisition progress of each subsidiary.
After the meeting, Su Yang learned about the recent sales of Chizhu with Zhu Qiming, the vice president of Chizhu Liquor who is based in Rongcheng.
After the last wave of hotly searched marketing, Cabernet Winery became famous across the country.
It is more famous than many old domestic wineries that have been operating for more than ten years!
Subsequently, Spark Media also continued to promote it.
In addition to asking self-media bloggers on various short video platforms to advertise, post links, or put them in windows, Spark Media also contacted several bloggers who specialize in wine brands and paid them to recommend and promote them!
Those self-media bloggers who specialize in wine tasting and promotion have given very high praise after tasting the wines produced by Chizhu Winery and Winery.
Several red wine self-media bloggers also believe that the price of "Chizhu Classic Dry Red 2016" 2888 is slightly lower.
Compared with imported wines costing around 3,000 yuan, the advantages of this red wine are too obvious!
The online sales of Cabernet Wine Industry are from the initial launch. Two thousand bottles of "Card Pearl Classic Dry Red 2016" priced at 2888 have been sold out.
It can only be said that there are still many rich people in China!
The combined sales of other Crimson Red, Crimson Flame, and regular versions of Crimson Pearl in the past few days have exceeded 17 million.
Offline dealers also took away nearly 20 million yuan worth of goods.
These include 2,000 bottles of "Cabernet Classic Dry Red 2016".
There are still 1,300 bottles ready for export to Europe, and European and American wine merchants have already placed orders!
Su Yang also gave them the distributors' price.
However, because of the need to pay tariffs and publicity costs, the selling price will not be lower than that in China!
Then this "Red Pearl Classic Dry Red 2016" that won the Grand Gold Award at the Brussels Wine Competition will not be left much.
There is no way, this is the fine wine brewed by Red Pearl Winery in 2016, which can be regarded as a collection of the limited high-quality grapes of Red Pearl Winery and traditional brewing techniques from France.
The winery has sold part of it, but the sales volume is not good, so Su Yang got a bargain!
Su Yang plans to observe the domestic market reaction first.
If the market reaction is good, or not bad.
He can also use the last batch of 2016 fine wines to commemorate the Brussels Grand Gold Award limited edition!
As for the dry red wine produced by Red Pearl Winery in 2017 and 2018, affected by the environment of that year, the quality is not as good as 2016.
Fernando said that the quality is not good and it can't be sold at a high price.
However, you can consider storing it for a while to see if the quality will change for the better.
Su Yang naturally agreed, he would not destroy his own brand!
He is very satisfied now.
After all, these wines were sold to him at a low price by Ferdo and Chenyu Group at the beginning of the year.
He has made a fortune by selling them like this.
This is the first time he has tasted the taste of huge profits since he started doing business!
I can only say that delicious bufff is really very suitable for this industry!
In the afternoon, Su Yang rushed to Longjiu Group and did public relations with Zhang Zhiyuan.
His face now is far less than that of Longjiu Group.
Soon the two got not so good news. The quota of Chenyu Group was decided internally a long time ago. Although it has not been announced to the outside world, it is not easy to change this decision!
Su Yang and Zhang Zhiyuan discussed it in the car and felt that things were more troublesome.
Then Zhang Zhiyuan suggested that they could consider introducing a third party.
Su Yang asked in confusion: "Which third party?"
Zhang Zhiyuan smiled and said: "Where is your winery?"
"Oh!"
Su Yang slapped his head and suddenly reacted.
He did forget about this third party!
"We went together with the leaders over there. If they are willing to come forward, we will have a good chance." Zhang Zhiyuan touched the starry sky top of Maybach and said, "If Chizhu develops, it will definitely play a role in driving the industry. We will become the signboard of the wine industry in several counties over there. They should help!"
"Yes!"
Su Yang looked at Zhang Zhiyuan, and Zhang Zhiyuan understood and said, "I will contact them in person. If it doesn't work, I will pull my dad out!"
"Then please!"
Zhang Zhiyuan laughed and said, "No problem, our group is also a shareholder!"
"Okay!"
Su Yang could see that Zhang Zhiyuan was still very positive about this matter!
When he returned to the company, Su Yang screened and arranged the thousands of applicants for the raw stone private equity that he had recently received, and he had a rough idea in his mind!